Macworld 2009: iPhone News from Apple’s Last Keynote Address at Macworld Expo

Macworld 2009

Phil Schiller, Apple’s senior vice president of Worldwide Product Marketing just finished delivering the Keynote address at Macworld 2009, Apple’s last Macworld Expo.

However, there was very little news on the iPhone front and he did not make any iPhone announcements which were speculated prior to the event especially iPhone Nano which we had mentioned was highly unlikely and was a publicity stunt.

Phil Schiller announced iTunes Wi-Fi music store is now compatible with 3G and the new Keynote iPhone app available on the App Store.

Phil Schiller, Apple’s senior vice president of Worldwide Product Marketing indicated at the beginning of his first Keynote address that the focus of the event would be on the Mac.

However, he made a couple of announcements related to the iPhone. He announced that the iTunes Wi-Fi music store is now compatible with 3G.

So iPhone users who were able to download music either on their computers and sync it to their iPhone or over Wi-Fi directly to their iPhone, will now be able to preview and download music from iTunes over their carriers 3G data network. Songs are available at the same price and quality as over Wi-Fi. There are no firmware updates needed.

Its really nice to have this feature as you no longer need to wait to get to your computer or a Wi-Fi network to download music which you might have just heard and liked.

Apple seems to have finally bogged down to the pressure from the music industry and will be offering songs on the iTunes Store in three tiers ($0.69, $0.99, and $1.29) based on the prices the music labels charge Apple.

Apple also announced a new Keynote iPhone app available on the App Store. The new Keynote Remote will allow you to control the new Keynote 09
straight from your iPhone. However, Apple is charging $0.99 for the Keynote app unlike their superb iTunes Remote app which is available for free.

Here are some of the features of the Keynote iPhone app:

  • With Keynote Remote, you can control your Keynote slide presentation on your computer from your iPod touch or iPhone.
  • Swipe to advance or return to the previous slide.
  • In portrait mode, see your presenter notes on your iPod touch or iPhone. In landscape mode, preview your next slide.
  • Keynote Remote works with your Wi-Fi network, so you can control slide playback from anywhere in the room.

I was really looking forward to announcements on the next iPhone firmware. So overall a disappointing and uneventful last Keynote address at least from an iPhone fanboy point of view and not to mention the fact that Steve Jobs was greatly missed; not that Phil Schiller did a bad job, he was apparently pretty good just that he was trying to fill the shoes of a man who is awesome.

Thankfully Steve Jobs clarified yesterday that he will be skipping Apple’s last Keynote address at Macworld due to his health but is on the road to recovery and will continue as CEO of Apple so today’s miss was just an exception like we had hoped.

What do you think?

[via Gizmodo’s Macworld 2009 Coverage]




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