More Than One-Tenth Of The Mobile Phone Users In The U.S. Are Using An iPhone

iPhone 4S Thumbnail

comScore‘s latest report has revealed that Apple had surpassed 10% share in the US mobile phone market in the last quarter, which means one in every ten mobile phone users in the US are using an iPhone now.

comScore took a look at the three month period ending in September. Apple’s OEM market share has gone up to 10.2% from 8.9% at the end of June.

Q3 OEM Statistics

Overall, this is a 1.3% gain in market share in only three months. Samsung showed no change, and the other OEMs actually lost some of their subscriber base.

Q3 Platform Statistics

Focusing on various smartphone platforms and their usages, iOS nabbed 27.4% of the smartphone subscriber base. This is a 0.8% increase from June.

As this report reflected on changes up through September, it does not reflect any changes from the iPhone 4S launch in mid-October. It will be interesting to see Apple’s growth by the end of the year.

Yesterday, we reported that Apple raked in over half of all mobile phone industry profits with only a 4% global market share. comScore, however, doesn’t look at retail units sold. As MacRumors points out, they look at the installed user base. This means the reports reflect actual real-world usage, but they’re also slow to show other trends in the market.

[via comScore, MacRumors]

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  • fas

    Still alot less considering the vast availability.

  • I don’t buy into these polls. It all just depends on where they took place.

    In the east bay / bay area in general, I’m seeing 8 iphones out of 10. In college in general, I’m seeing about 5 out of 10. Among my friends, it’s 4 out of 10. In my tech related classes, it’s 3 out of 10 and it’s usually the android guys who are very vocal and bragging about their phones during class time, but when it comes to problem solving time, I find them to be newbs and clueless. At the gym, at the lake, and at other places of workout, I’m seeing 9 iphones out of 10 while sometimes I’m seeing 100% iphones or ipods. It’s not unusual to go a few days without seeing anything other than apple products when I’m working out.

    Unless carriers release actual subscription information, I take these figures as a grain of salt. I’d much rather they focus on improving connection and data capacity than worry about which platform has more market share.

  • Apple

    These polls are base on people who buy their phones at the phone store.

    They don’t count the people who buy their iPhone an other phone through private seller.

  • Harry

    Anyway you slice it Google is taking the biggest piece of cake. I use to use iOS, now I am a happy Android user. 😀

    • Apple

      Then why are you on iphonehack?

      • anakin

        What? One can’t be curious and read both android and iphone news? It’s called ‘getting informed on the latest technologies’.