Rumor: Apple Dumps Samsung In Favor Of Sharp To Manufacture Low-Power Retina Displays For iPad 3

iPad with Retina Display mockup

It has been widely speculated that Apple’s next generation iPad – unofficially dubbed iPad 3 will sport a Retina display like iPhone 4S and iPhone 4.

Recent reports have however suggested that Apple may have to increase the thickness of iPad 3 by 0.7mm to accomodate the twin bar light bar system.

We were a little skeptical when we heard about it as we all know how obsessed Apple is about making their next generation devices thinner. According to Jeffries analyst Peter Misek we were was spot on.

Misek claims that Apple will not be using IPS for iPad 3 and has apparently invested $500 million to $1 billion in new equipment that will allow Sharp to manufacture high resolution Retina Displays for iPad 3 that are thinner and consume lower power.

Also, we believe that Apple and Sharp together have a modified IGZO (indium, gallium, zinc) technology to achieve 330 dpi, which is sufficient for an HD display while not using IPS nor having to include dual-bar LED backlighting. In our view, this should lead to several design advantages, namely the device can be thinner, battery life should be longer, and the overall experience for users should be meaningfully improved.

Misek also claims that Apple and Sharp are working on displays for rumored Apple branded Television set and will start mass producing the larger displays in February.  Apple branded Television sets are also speculated to include support for Siri – Apple’s new revolutionary voice activated personal assistant feature.

This is yet another example that shows that Samsung’s patent war with Apple has started hurting it adversely.

[via Forbes]