iPhone 4S Customer Sues Apple For ‘Deceptive And Misleading’ Siri Ads


The Wall Street Journal reports Apple is being sued by an iPhone 4S customer in New York for ‘misleading and deceptive’ Siri ads.

WSJ reports:

A New York man represented by Robbins Geller is suing Apple for false advertising, alleging that the company’s commercials convey a “misleading and deceptive message” about Siri’s capabilities.

Frank M. Fazio, who bought his 4S in Brooklyn in November, is part of purported class of people who feel suckered.

Here’s an excerpt from the lawsuit filed Monday in a federal court in California:

[I]n many of Apple’s television advertisements, individuals are shown using Siri to make appointments, find restaurants, and even learn the guitar chords to classic rock songs or how to tie a tie. In the commercials, all of these tasks are done with ease with the assistance of the iPhone 4S’s Siri feature, a represented functionality contrary to the actual operating results and performance of Siri.

Apple launched Siri – the personal assistant feature as a beta feature, which is currently available exclusively on the iPhone 4S. It can currently understand and speak the following languages: English (United States, United Kingdom, Australia), French (France), German (Germany) and Japanese (which was added in iOS 5.1). It also doesn’t support Maps and local search with Yelp outside the U.S. Apple had said that it plans to add support for Chinese, Korean, Italian, and Spanish and bring Maps and local search support in additional countries in 2012

While Siri has received rave reviews and is one of the major reasons why iPhone 4S’ is selling like hot cakes. However, some iPhone 4S customers have been quite critical of it, so it is not surprising to see Apple getting sued for it.

It will be interesting to see if Apple will be able to get away by saying that Siri is a beta feature, especially when the beta tag hasn’t stopped Apple from promoting Siri in the iPhone 4S ads.

What’s your take? Sound off in the comments.

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