Apple Releases First Ad For ‘The New iPad’ Featuring Retina Display

Apple has released a slick new television commercial for the new iPad, which not surprisingly features the Retina Display, which we noted earlier is very impressive.

The ad dubbed “This Good” carries on from where Apple left off with the iPad 2 commercials, in which Apple highlighted that technology such as specifications alone is not enough, the device needs to be intuitive to the point where technology gets out of the way, to make the experience delightful and even magical.

With the new iPad Apple believes that it has elevated that experience by improving some of the key elements like the  ultra high-resolution Retina Display.

The voice-over in the commercial tells us:

“When a screen becomes this good, colors are more vibrant. Words are pin sharp. Everything is more brilliant. Because when a screen becomes this good, it’s simply you and the things you care about. The stunning Retina Display on the new iPad.”

And in case you haven’t watched it, also check out Apple’s introductory video of the new iPad where Apple explains how it managed to get Retina Display on the new iPad and lots more:

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  • JP

    I cannot wait to get my hands on one of these and see the screen with my own eyes, especially with some 1080p video playing!

  • janggo

    you’ll only notice it if you’re an ant

    • Wiilt

      you either are very young and naiive or very old and stupid. you will notice this as a human becuse of the finer grained details

      • janggo

        yes you are correct.stick it close to your nose and look closely hahahahahahahahaha

  • janggo

    astounding! thank goodness i’m an ant

    • tetra

      you need help from a psychiatrist

    • jdb

      I think you mean “aunt”.

  • Elvis

    Why you people got to be so mean is beyound me

    • iPad2Owner

      Elvis. Leave the building already! We’re apple lovers, not people lovers.

  • At

    Im gonna start making a jailbreak for this lol

  • Sam

    This is f*cking awesome. Best device ever made yet. I am buying it for sure. Excellent work Apple team. You guys have created a masterpiece.

  • fas

    This needs to be seen to be believed, I mean the Retina.