SlashGear reports that Samsung Australia has denied sending protestors outside Apple Store in Sydney chanting “Wake Up”.
It was assumed that the flashmob was part of a guerrilla marketing campaign for the Galaxy S III launch by Tongue - a media agency that was hired by Samsung, especially after the first teaser video for Samsung’s next generation smartphone implied iPhone users are sheep.
The Wake Up Australia website also displays a countdown, which many had speculated was countdown for the launch of the next generation Galaxy S smartphone in Australia.
But SlashGear reports that Samsung Australia has denied any involvement:
”Samsung Electronics Australia has nothing to do with the ‘Wake-Up Campaign” the company told SlashGear today.
It is now unclear who was behind it as no one has claimed responsibility for it. It is good to know that Samsung wasn’t behind it, as it was quite weird and lame.