Google To Add Google Now, Siri-Like Feature To Search App For iPhone And iPad

Google has just announced that it will be launching add Google Now-like feature to the Google Search app for the iPhone and the iPad in the next few days.

Search Engine Land reports that Google announced this at a special press breakfast today.

If you’re not aware, Google Now is a Siri-like feature that Google had released with Jelly Bean – the latest version of Android. Here’s the description of the feature from Google Now page:

Google Now gets you just the right information at just the right time.

It tells you today’s weather before you start your day, how much traffic to expect before you leave for work, when the next train will arrive as you’re standing on the platform, or your favorite team’s score while they’re playing. And the best part? All of this happens automatically. Cards appear throughout the day at the moment you need them.           

Some of that functionality is now coming to the iPhone and iPad. Danny Sullivan of Search Engine Land who was present at the press briefing had this to say:

Screenshots coming, but basically, hey, it’s Siri with pictures and video (speak play the Spider-Man theme song, there it launches playing off YouTube). Or speak how much you want to add, say 2+2, and you get the answers with a calculator.

You can check out the video of the app in action below:

It is good to see Google planning to introduce features such as Google Now, Navigation etc that are available on Android, in the form of apps for the iPhone and iPad.

Based on Google’s comments in the Q&A session, it also looks like they are quite confident that Apple will approve the app.

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