Amazon unveils new Kindle Fire HDX tablets with Live On-Device Tech Support

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Amazon has just announced its new line-up of Kindle Fire tablets.

The company has introduced two new Kindle Fire HDX tablets — one with a 7-inch screen and the other with an 8.9-inch screen. Both the tablets are smaller and lighter than their predecessor, and sport an all-new black design.

Both the tablets sport the same internals, which includes a quad-core Snapdragon 800 clocked at 2.2GHz, Adreno 330 GPU, and 2GB of RAM. The 7-inch model has a Full HD (1920*1080) screen resolution at 323 pixels-per-inch (ppi), while the 8.9-inch model sports a 2560*1600 resolution at 339 ppi.

The screens also feature a sensor based contrast adjustment technology, which will automatically brighten the dark sports on the screen under bright settings. Amazon says that the tablets will offer battery life of up to 11 hours, which can be extended to 17 hours if you are just reading.

On the software side, the HDX tablets will be running a new version of Fire OS, 3.0 Mojito, which is forked from Android 4.2.2 Jelly Bean. The general browsing experience, all the core apps including Calendar, Email, and the document editing apps have been greatly improved to provide a much better user experience. There is also a new ‘Reading mode’ in Fire OS 3.0, which automatically turns off all the other parts of the OS and device when the user is simply reading books on the device.

The most unique feature of the HDX tablet, however, is the inclusion of Mayday. Tap the Mayday button from the Settings menu, and within 15 seconds a tech advisor will appear on the screen and help solve your problem. The service is available 24 hours, 7 days a week, and 365 days a year for free.

The 7-inch Fire HDX will cost $229, while the 8.9-inch model will come in at $379. The Wi-Fi variant of the 7-inch Kindle Fire HD will start shipping from October 18th, while the LTE option will be available from November 14th. The Wi-Fi 8.9-inch Fire HDX will ship from November 7th, while the LTE variant will land on December 10th.

Amazon also unveiled an updated Kindle Fire HD tablet with a reduced price point of $139. Even with its lower price point, the tablet includes a higher resolution screen (1280*800), and a 1.5GHz dual-core processor inside a sleeker, lighter and thinner body. The tablet is up for pre-order and will ship on October 2nd.

The most interesting thing of today’s announcement is the Mayday on-device live tech support feature. Folks at PCMag have posted a hands-on video of the feature, which gives a good idea of how it will work:

Let me know what you think of the new Kindle Fire tablets in the comments below.