Quiet during most of 2013, the streaming music scene is getting competitive in 2014. We have the entry of new services like Beats Music , which launches next week. Existing services like Spotify has been turning up the heat by slashing the price on its subscriptions and offer some for free. Now, Rdio has entered the fray by offering web access to its music catalog for free to customers in the US. Rdio announced this new, free web service today on its blog. It will be available to all users in the US and will provide streaming for free as long as you use the web player. There will be ads that take the form of “short and sweet” messages. These messages include “new feature announcements, messages from partner brands, notifications about exclusive content, and other helpful tips.” I’ve given it a whirl and the ads are only mildly annoying. They are tolerable when you are listening to individual tracks, but they are harder to stomach when listening to an entire album as they definitely break up the flow of the tracks.
Customer who want an ad-free experience on mobile or web can sign up for Rdio unlimited for $9.99 per month.