Yesterday, the Wall Street Journal reported that Apple is working on its own electric car codenamed Project “Titan.” Today, Reuters is weighing in with their own sources on this matter, who states that Apple’s electric car will be a self-driving one.
The source makes it clear that Apple is looking into making a full blown electric vehicle and is not just interested in designing its software or other components. The source also states that Apple is not looking for help from other carmakers in the industry, and is also not interested in traditional combustion engine technologies and manufacturing processes.
In addition to building a car, there is money to be made from the software operating system for a self-driving vehicle, as well as the services associated with autonomous driving, such as high-definition mapping, car-sharing and electric car recharging services, the auto industry source said.
“It’s a software game. It’s all about autonomous driving,” the source said.
Reuter’s source directly contradicts WSJ’s report from yesterday, which clearly mentioned that Apple is not working on a self-driving car.
Considering that other companies in Silicon Valley, including Google, are working on their own self-driving cars and similar technology, it is possible that Apple is also interested in entering this industry.
The Cupertino based company has already hired Johann Jungwirth, President & CEO, Mercedes-Benz Research and Development North America in September last year. The company has already put together a team of nearly 1000 employees from its iPhone division to research and work on automotive products who are working from a secret location in California. It is also looking to hire experts in automotive technology and vehicle design.
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