Apple rumored to announce revamped Beats streaming music service at WWDC

Beats Music

This “Spring forward” event, which Apple has scheduled on March 9, is the talk of the town recently, as reports go back-and-forth about just what the company will announce.

The safe bet at this stage is that it’s an event for the Apple Watch, but that hasn’t stopped reports from surfacing that suggest Apple will also unveil other products, too, like a 12-inch MacBook. However, according to a report recently published by 9to5Mac, and citing music industry sources briefed on the launch plans, Apple has no plans to showcase the new streaming service with Beats branding on March 9.

The report goes further, suggesting that Apple will actually showcase the revamped Beats music service, which has been rumored on its own for quite some time, will get the debut event at this year’s Worldwide Developers Conference (WWDC) later this year. The report states that this unveiling may just be for a “beta version,” of the service, which would suggest the official public launch could come much later, maybe even near the end of the year.

The report states the new Beats streaming music feature will offer things like curated playlists, and other features that have become commonplace in other streaming services, but that the main selling point could be the $7.99 per month subscription cost, which undercuts the majority of competitors.

Previously, it’s been reported that the new Beats streaming music service could see the light of day alongside the launch of iOS 8.4, but that apparently may not be the case any longer. The report states that, if Apple is launching a beta version of the service at WWDC, the official launch could come with iOS 9 later this year. It’s also believed that the music streaming service will play a big role on every Apple device, including Macs, iOS-based devices, and even the Apple TV.

Are you looking forward to Apple’s major play into the streaming music market?

[via 9to5Mac]