Analysts and sources familiar with Apple’s plans have been promising us a new TV streaming service for over a year, and they’re not the only ones who think it’s on the way. Time Warner CEO Jeffrey Bewkes is also “pretty confident” the Cupertino company has a brand new TV service up its sleeve.
“We think Apple is very forward-thinking about television,” Bewkes said during a Time Warner earnings call on Wednesday. “It’s no surprise to anyone that Apple would be interested in launching a TV product.”
It’s not totally clear whether Bewkes has knowledge of Apple’s plans, or whether he’s just making a prediction, but it’s worth remembering Time Warner has worked closely with Apple on a number of deals in the past — including the new HBO Now service, which is available first on Apple TV.
Priced at $14.99 a month, HBO Now gives cord-cutters the opportunity to subscribe to HBO and enjoy all of its shows without a cable subscription. According to HBO chief Richard Plepler, the company “couldn’t be more pleased” with the deal.
“We got out of the gate very fast with Apple,” he said. “We see a lot of momentum there.”
Previous reports have claimed Apple has been working with Time Warner on other subscription services, but those have yet to materialize so far. The company is also rumored to be working with the likes of CBS, Fox, Walt Disney, and more.
A report from The Wall Street Journal last month said Apple’s new TV service would launch in September with more than 25 channels, priced between $30 and $40 a month. Apple is expected to announce it at WWDC in June.
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