iPhone 7 Plus Used for Shooting Feb. 17 Cover of ‘Billboard’ Magazine


Apple has been aggressively promoting the Portrait mode on the iPhone 7 Plus by collaborating with various photographers and releasing ads highlighting the feature. The 12MP shooter of the iPhone 7 Plus can take some very impressive photos for a smartphone camera. A testament to this is the fact that the cover photo of former Fifth Harmony member Camila Cabello in the Feb. 17 issue of Billboard magazine was taken by an iPhone 7 Plus.

Shot by photographer Miller Mobley who usually shoots with a Canon 5D Mark III, an array of lenses, and other high-end camera equipment. The photo editor of Billboard magazine had specifically wanted Mobley to take the cover photo using an iPhone 7 Plus. While many photographers have previously used an iPhone for shooting professional looking photos, Mobley had never used an iPhone for such purposes.

While shooting with the iPhone 7 Plus was simple, it was challenging in other aspects. Mobley notes that the iPhone 7 Plus does not perform anywhere near as good as the Canon 5D Mark III in low light, which is a given due to the difference in their sensor size.

Due to this, Mobley had to throw more light on the subject for the Portrait mode to work. Additionally, since the iPhone 7 Plus only comes with a 12MP sensor, there is not much room for cropping later on. This led the photographer to put more thought into his composition rather than just rapidly firing the shutter button.

Mobley agrees that the Portrait mode on the iPhone 7 still requires some work.

“You can definitely tell that there’s still some work that needs to be done with the technology. There are just some strange things that happen every once in a while. [For example], the hair; some of it’s cut out and looks like a mask.”

The post production process for photos taken on the iPhone 7 is longer due to this, but Mobley says he will be up for shooting professional photos on the iPhone 7 again in the future.

Have you used your iPhone 7 Plus for taking professional photos?

[Via Mashable]

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