DirecTV Now is one of many cord-cutting options out there for folks who want a stripped down way to watch TV, but that doesn’t mean it doesn’t need features.
In light of even more competition in the TV streaming market, AT&T-owned DirecTV Now will be getting a few more worthwhile additions to not only keep subscribers coming back, but perhaps also convince new customers to make the transition. First and foremost is the future inclusion of a cloud-based DVR, which will let DirecTV Now customers record content and watch it later. Unfortunately AT&T doesn’t say when the feature will actually launch, how much space customers will have to use, or if it will cost anything more than what customers are already paying.
The company did also confirm that DirecTV Now will be getting a redesigned interface in the near future as well, which should make it easier for users to find content they want to watch, while also giving it a more universal look across apps and platforms where the service is available — including Apple TV.
“We all want easy and quick access to our content, regardless of where, when or on what device we watch it,” said David Christopher, chief marketing officer, AT&T Entertainment Group. “By developing for a single video platform, we’ll deliver new features and platform innovations in a faster, more efficient way. And it will be simple and consistent wherever you watch—TV, phone or tablet.”
One another new feature coming to the streaming TV service is the ability to pause live TV, and then start playing it again when they’re ready.
AT&T says that some customers will be lucky enough to try out these new features in a beta at some point this summer, but there’s no definitive date on that, either. DirecTV Now will also support 4K High Dynamic Range (HDR) content as well.
Just enough to tease DirecTV Now customers with something to look forward to, even if it looks like they’ll have to wait until 2018 to get the majority of them. If you use the service, do you think the interface needs a major redesign?
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