Apple has informed Chinese media outlets that WeChat users in the country will now be able to use WeChat Pay as a payment method in the App Store and for Apple Music subscription. WeChat Pay is extremely popular in China, with a market share of almost 40 percent.
It is widely used by physical stores as well as online stores across the country and has a huge user base. Apple’s own mobile payment service, Apple Pay, also competes directly with WeChat Pay. However, despite Apple’s rapid expansion efforts, Apple Pay is still being used by only around 1 percent of Chinese consumers.
“We are glad to offer users in mainland China the option of WeChat Pay for their favorite mobile app or Apple Music products. We continue to be dedicated to provide multiple simple and convenient payment methods for customers within the Apple ecosystem,” Apple said in an official statement today.
Apart from WeChat Pay, Apple also accepts Alipay as a payment service in the App Store. Alipay is the most popular mobile payment service in China with a market share of 53.7 percent.
Earlier this year, Apple had forced WeChat to remove the ‘tip’ functionality from its app. The feature allows Chinese customers to tip i.e. send a small sum of money to their favorite authors. Apple asked WeChat and other similar apps to remove this functionality as it believed that this was an in-app transaction and the company should ideally be getting a percentage of such transactions.
[Via China Money Network]