A news report from China claims that Apple will reduce the production of iPhone 8 and iPhone 8 Plus by almost 50 percent once the iPhone X launches. The reduction in production will be applicable for November and December.
If true, this will be the first time in the history of iPhones that their production is reduced by such a huge margin within a couple of months of their release. It is unclear if Apple is ordering its suppliers to reduce the production of iPhone 8 and iPhone 8 Plus due to slow sales and low demand or due to the upcoming launch of the iPhone X.
Apple used to previously reveal the sales number of new iPhone on their launch weekend. The company, however, discontinued that trend from last year. The lack of availability of the iPhone 7 and iPhone 7 Plus, however, made it clear that the new phones are in demand and are selling like hot cakes. This year though, the iPhone 8 and iPhone 8 Plus could be purchased easily from Apple’s online or retail store and those iconic queues outside Apple stores on launch day were also notably absent.
The iPhone X goes up for pre-order on October 27 and will hit the retail stores on November 3 across major markets of the world. There is a pent-up demand for the iPhone X especially after the iPhone 8 and iPhone 8 Plus were met with lukewarm reviews and consumer interest. However, since Apple suppliers are facing yield issues with various Face ID components, the iPhone X is expected to be in extremely short supply this year. The shortage is expected to last well until next year. Thus, it is possible that users frustrated with not being able to get their hands on the iPhone X just settle down for the iPhone 8 or jump switch to an Android phone.
[Via Economic Daily News]Like this post? Share it!