Apple Could Surpass Samsung as World’s Largest Smartphone Maker in Q4 2017


iPhone X front

Taiwanese market research firm TrendForce expects Apple to overtake Samsung as the world’s largest smartphone maker in Q4 2017. The company is making this claim on the strong consumer interest in the iPhone X which went on sale earlier this month in over 55 countries.

The firm estimates that Apple will end up grabbing 19.1 percent of the smartphone market share followed by Samsung at 18.2 percent. It also expects that the strong demand for the iPhone X has led Samsung to scale back the production of the Galaxy S8 and Galaxy S8+. The company shipped 81 million smartphones in Q3 2017 thanks to strong demand for the Galaxy Note 8 and strong sales of its Galaxy J series of smartphones. Despite the Korean company’s best efforts though, TrendForce estimates that Samsung will ship 77 million smartphones in Q4 2017, down by 5 percent when compared to Q3 2017.

The last quarter of every year has traditionally always been Apple’s strongest quarter thanks to the launch of a new iPhone. The iPhone X is the most radical redesign of the iPhone ever and comes with plenty of new features which is why Apple is expected to record a bumper quarter with revenues estimated to be anywhere between $84-87 billion. The report estimates Apple shipping 81 million iPhones in Q4 2017 with the iPhone X accounting for 33 percent of it. It also expects a surge in iPhone X production in the first half of 2018 leading to the balance between demand and supply being finally achieved.

In addition to the iPhone X, the reduced price of the iPhone 7 and older iPhones like the 6s and iPhone SE have led to an uptick in iPhone sales in emerging countries like India. Add in the increase in iPhone shipment in China and Apple could very well surpass Samsung to become the world’s largest smartphone manufacturer. That’d be no small feat as Samsung sells a variety of smartphones with its low-end Galaxy J series being particularly popular and selling like hot cakes in the Middle East and Asia.

[Via TrendForce]

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