Back in September, a report surfaced that outlined Apple’s efforts to bring on “top stars” for its original content efforts.
At the time, it was noted that a TV drama, starring Reese Witherspoon and Jennifer Aniston, was one of the projects being shopped around, and one that Apple was interested in picking up. Now, according to The Hollywood Reporter, Apple has indeed landed the production. Witherspoon and Aniston will be playing morning show hosts, which is meant to dramatize the “cut-throat” morning show routine.
“The tech giant has picked up the untitled drama with a straight-to-series, two-season order (20 episodes total). Aniston (Friends) and Witherspoon (Big Little Lies) will star, exec produce and co-own the show alongside Michael Ellenberg’s Media Res company, which produces the show for Apple. Sources describe the pricetag on the show as comparable to other premium fare with big stars attached. As for how racy it will be, that’s still to be determined as there are no scripts for the drama yet.”
The new show is based on the book entitled Top of the Morning: Inside the Cutthroat World of Morning TV, and, interestingly enough, it was originally being planned as a film which was going to air on Lifetime TV at some point.
The new effort will see 20 episodes in total, over two seasons, as mentioned above.
This is Apple’s second big deal in its original content push. In October Apple was reported to have landed a deal with Steven Spielberg’s Amblin Entertainment to launch an updated version of Amazing Stories.
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