Instagram Launches ‘Nametag’ Feature to Make Adding IRL Friends Easier

Instagram's new Nametag feature debuts

Adding people you meet in real life (IRL) to your social networks can be a bit of a drag, especially when people can use specific usernames to host their accounts.

The Facebook-owned Instagram wants to make it easier for people to add folks they meet in person to find their social networking accounts, which is why it is introducing a new feature called “Nametag”. This is a digital, customized identification card that is built specifically for individual users. The feature is already available, accessible by tapping the button with three lines within your account and then selecting “Nametag”. Here’s how it works, per Instagram’s announcement on Thursday:

“To try out nametag, go to your profile, tap the button with three lines at the top, and select “Nametag.” You can personalize your nametag by touching anywhere on the screen or by tapping the button at the top to try other designs, such as colors, emojis and selfies with different stickers. To scan someone’s nametag, you can either swipe right into the camera, hover over the nametag and hold down on your screen, or enter the camera by tapping “Scan a nametag” when viewing your own. You can also share your nametag with friends through text messages and over other platforms like Facebook and WhatsApp. Just press the arrow at the top right of your nametag.”

Instagram’s announcement confirms that the new Nametag feature is available globally on iOS devices, as well as Android devices beginning today.

Our Take

This is one of those features that Instagram should have had for ages already, but it’s good to see it rolling out now. With so many people using Instagram now, finding a specific account can be a bit of a pain, even when you’re searching for a specific name. This should make that a bit more streamlined when you want to add someone you’ve met in real life.

[via Instagram]