If anyone is going to go to bat for a company, it should be the chief executive. Enter Tim Cook, stage left, following warnings of a forthcoming weak first quarter.
In an interview with CNBC, Tim Cook says that the company is doing just fine as a whole, and that the company’s ecosystem is ” probably underappreciated”. Cook also reaches back and pulls out an oldie but goodie, saying that there is still a “culture of innovation” at Apple, that the company hasn’t lost sight of that.
As it relates to stock prices? Well, Appel’s CEO says that he’s seen the same negative remarks in the past, and has seen the same shortcomings in the market, too:
“In terms of the naysayer, I’ve heard this over and over again,” Cook said in an exclusive interview with Jim Cramer. “I’ve heard it in 2001, I’ve heard it in 2005, in ‘7, in ‘8, in ’10, in ’12 and ’13. You can probably find the same quotes from the same people over and over again.”
Cook pays respect to the customers out there, too, and says that he’s never “surprised” by the stock market anymore, because it’s typically reacting out of emotion rather than anything else. Cook finally reiterates that the ecosystem, services, and the products coming down the pipeline are strong.
EXCLUSIVE: Tim Cook to Apple naysayers: ‘The ecosystem has never been stronger’
— CNBC Now (@CNBCnow) January 8, 2019