Instagram Unveils a New Camera Design, ‘Create Mode’, And More

Today is a busy day for Facebook and its own properties. The company is kicking off its official developers conference, F8, and with it announcing a plethora of new changes. Instagram, for instance, is seeing some important tweaks.

The social network has officially announced today several changes and new additions, including a brand new camera design, a new “Create Mode”, and much more. First up, a new camera and Create Mode, which is pictured above. Instagram says that in “the coming weeks”, it will introduce a brand new camera design that will make it even easier to use creative tools, like effects, in a shared post. Create Mode, meanwhile, is meant to make it easier to share content that isn’t reliant on a photo or video.

The new camera design and Create Mode will launch globally soon.

Instagram is also launching a new Donation Sticker. This will be available starting today in the United States. This will make it possible for Instagram users to raise money for a nonprofit right within Stories.

“To use this new feature, open the camera, take or upload a photo, tap the sticker icon and select the donation sticker from the tray. Choose a nonprofit to support and customize your fundraiser using creative tools. Once it’s live, swipe up on your story to view the total amount raised. 100% of the money you raise on Instagram goes to the nonprofit you are supporting.”

That’s not all, though. Instagram is a way for influencers and celebrities and companies to sell goods. And now the social network is making it easier to buy those items:

“Starting next week, you can shop inspiring looks from the creators you love without leaving Instagram. Instead of taking a screenshot or asking for product details in comments or Direct, you can simply tap to see exactly what your favorite creators are wearing and buy it on the spot.”

In addition to these changes to Instagram, Facebook also confirmed separately that the Facebook app proper is getting redesigned, and that the future is privacy focused.

[via Instagram]