Apple would very much like it if more Android users switched over to the walled garden ecosystem, and, as such, has polished a pair of new ads to encourage potential switchers.
Android Smartphone Makers Rushing to Incorporate In-Display Fingerprint Scanners Instead of Face ID Due to High Costs
When Apple introduces a new feature, you generally expect Android smartphone manufacturers to follow suit, but it looks like they are not rushing to incorporate Face ID like 3D sensor face recognition technology in smartphones.
On a semi-regular basis, Apple’s executives tout the customer loyalty that its brand has picked up over the years, usually touting how much people love iOS and the iPhone.
Last year, Apple introduced the iPhone X, which, among many other things, welcomed a brand new design philosophy for the smartphone lineup.
After Apple unveiled the iPhone X, there was plenty of feedback and hot takes about the smartphone’s “notch” design. Some people hated it and others didn’t mind it at all. But it looks like the notch has made an impact on the smartphone market as a whole.
Apple today has published several new video ads to its official YouTube channel, with the majority of the new additions focused on people who switch to iPhone.
Last year, HTC unveiled the HTC 10, the company’s flagship for 2016 that dropped the gimmicks and simply focused on being a flagship smartphone with noteworthy features and specs.
Six months on from our last Top 10, here’s the Christmas 2016 list, with mainly new content – as you’d expect in a busy smartphone world. Again, this being an iOS-centric site, you’d expect an Apple iPhone at number 1 and you’d be right. But this isn’t sycophantic – in my other life as the producer and presenter of ‘The Phones Show’ I do quarterly top 5 features – and an iPhone is invariably in or very near to the top spot because it’s the one top specced phone that can be recommended as the answer to “What phone should I buy” without any real caveats or possible recriminations. Budget permitting, of course!
Google held an event on October 4 that, among other things, put the focus back on machine learning and artificial intelligence. It also included new hardware announcements.