One rumor surfaced not too long ago, but continued to pop up on a regular basis, was that Apple was hard at work on building an actual car.
Apple-backed Didi Chuxing will be opening an artificial intelligence lab for self-driving cars in Mountain View, California. While Didi Chuxing has made investments in many regional ride-hailing services in Southeast Asia, this will be its first time expanding officially outside of the Asian continent.
Nvidia and Audi announced at CES 2017 that they are working together on an autonomous vehicle that they are planning to launch by 2020. Both companies have already worked together to develop a concept vehicle based on the Audi Q7 which they showcased at the event. The vehicle managed to navigate around a complex course using neural network and deep learning from Nvidia’s artificial intelligence platform.
At an event in CES today, Faraday Future revealed its autonomous self-driving vehicle the FF 91. The company says that the vehicle will go on sale from 2018, though it will start accepting registrations for it against a refundable $5000 security deposit through its website from this week.
Apple poached the technical director of Porsche’s race car Alexander Hitzinger earlier in the year. Porsche has only confirmed that Hitzinger left the company back in spring, with Apple not providing any official statement on his hiring.
In September this year, rumors sparked that Apple was in talks to acquire McLaren — the company known for its supercars. The company quickly issued a statement back then clarifying that it was not in acquisition talks with Apple.
KGI Securities analyst Ming-Chi Kuo says in his latest research report suggests that Apple has shifted its focus from its rumored car project to augmented reality technology. The analyst provides a number of reasons behind his claims in the report.
If the rumors are true, despite some retooling of efforts, Apple still has its sights set on the automotive industry.
As it stands right now, the Apple Car, or Project Titan, doesn’t appear to be focused on building an actual car anymore, but instead on a new in-car system.
Bloomberg reports that Apple has scaled back on its plans to build its first car dubbed Project Titan. Completely abandoning plans for its first car, the company has cut hundreds of jobs and reassigned hundreds of other employees from the car team to other tasks.