Leading up to the unveiling of the fourth-generation Apple TV running tvOS, which brings an App Store to the set-top box, rumors were still swirling that Apple had plans to launch its own streaming TV option, and, possibly, launching its own original content as well.
Apple TV 4
Eddy Cue Insists Apple Isn’t in the ‘Business of Trying to Create TV Shows,’ but Isn’t Against Helping
Apple has added support for three new apps to the universal search function in tvOS on the fourth-generation Apple TV. These three apps apps are Comedy Central, MTV, and VH1.
Apple today expanded the universal search functionality in tvOS for the fourth generation Apple TV to include nine new channels. The list of new channels that now support universal search in tvOS 10 include History, Lifetime, Travel Channel, Food Network, FYI, Cooking Channel, A&E, FYI, HGTV, and DIY.
Apple TV game developers can now force players to use a game controller if their title isn’t suitable for the Siri Remote. Until now, all titles have had to be compatible with the Siri Remote, which makes it difficult to play more complex games.
June 13 was the start of this year’s Worldwide Developers Conference, and Apple knocked the keynote out of the park.
Apple has been steadily updating its tvOS platform, which can be found on the fourth-generation Apple TV, ever since its debut.
Jeff Bezos when questioned at Recode’s Code Conference as to why Amazon does not sell the Apple TV or Google Chromecast due to unacceptable business terms. The CEO said that Amazon sells plenty of competing products on Amazon, including Roku, Xbox One, and PS4, and that it wants its Prime Video player to be available on all such devices but with acceptable business terms.
Apple has seen fit to release the latest version of tvOS to 4th-generation Apple TV owners.