One of Apple’s many strengths is iTunes, which has become a prominent source of recurring revenue for the Cupertino-based company recently. However, a new report suggests that digital music sales may have actually dropped, lending credence to rumors that Apple is going to focus on something new moving forward.
Apple’s digital music sales reportedly down 13% in 2014, suggesting a big push for streaming in the future
Hot on the heels of officially announcing their Q4 2014 quarterly earnings, Apple has shed some light on the finer details for iTunes.
Apple concluded its keynote in which it introduced the iPhone 6, Apple Watch and Apple Pay mobile payments initiative with an on stage performance by the rock band U2 and official announcement that the Cupertino-based company will be giving away U2’s latest album for free to every iTunes customer across 119 countries.