T-Mobile is known as the “Un-carrier,” as the Magenta Network continues to do things that seem “un-carrier-istic” when compared to the other big names in the market. That trend continues, with a move focused entirely on the iPhone.
It was reported early in July that Apple retail locations would start selling prepaid, as well as month-to-month T-Mobile plans, along with iPhones during the purchase. While just a rumor then, it has now been confirmed that if you want to sign up for T-Mobile, you can do it from inside an Apple retail store.
If you ever wanted to just try out a wireless carrier, maybe because you’re thinking of switching but you haven’t heard altogether positive things, or for whatever other reason there might be, T-Mobile has you covered in a new move to let potential customers test out the network with a particular device.
T-Mobile shook up the US carrier industry last year with its “Uncarrier” plans that eliminated two-year contracts to make way for contract-free plans with much cheaper rentals. The carrier is now gearing up to further build upon on the Uncarrier approach, in a press event in Los Angeles on the 18th of June.
T-Mobile has been teasing “Uncarrier 4.0,” its next move to disrupt the US wireless industry, with a tagline that says “This one you aren’t gonna believe.” TMoNews claims that as part of Uncarrier 4.0, T-Mobile could pay for a customer’s early termination fee if he or she moves from AT&T, Verizon to T-Mobile.
T-Mobile is launching a new promotion on the iPhone 5s and iPhone 5c that’ll bring the upfront price of the handsets down to $0. The iPad Air and the iPad mini are also available for $0.
On Tuesday, T-Mobile announced its earnings for the third quarter of 2013. The carrier added 648,000 net subscribers in the quarter and sold 5.6 million smartphones, which included sales through T-Mobile and its prepaid brand MetroPCS. Though it didn’t provide specific numbers, it’s is believed that the carrier sold about 540,000 iPhones in the quarter.