Reuters reports that GN Store Nord, a Denmark company, has collaborated with Apple to make hearing aids that are compatible with the iPhone. The hearing aids will allow users to stream sound wirelessly from their iPhones without the need of an intermediary device.
GN Store Nord, headquartered in Ballerup, near Copenhagen, has a product it hopes will reach that demographic – famously averse to accepting the depredations of age – by taking the stigma out of wearing an aid.
The world’s fourth-largest maker has collaborated with Apple Inc to develop a device packed with bluetooth-like technology that installed in the ear allows users to stream voice and music from their iPhones without the need for an intermediary device.
The hearing aid, named LiNX, will be using 2.4GHz Bluetooth to connect to the iPhone, but will consume very less power, and will run for several days without requiring battery changes. The hearing aid will be launched in the first quarter of next year, and will be priced more than the $3000 mark. Currently the two companies are working on building the protocol to communicate between the iPhone and the hearing aid, which would presumably be used by other hearing aid manufacturers as well.
Apple has traditionally made all of its products accessible to all types of users, so adding hearing aid support seems like a natural next step to its already great set of accessibility features. Apple has in fact filed a couple of hearing aid related patents during this year.