For the first time ever, YouTube has made it to the top grossing charts on the iTunes App Store. This is thanks largely to the YouTube Red subscriptions that can be purchased within the app, along with the Super Chat feature which allows users to offer tips during live broadcasts on the platform. The data was shared by analytics group Sensor Tower.
It is said that YouTube garnered $14 million in February this year, which is a 133% increase compared to the same period last year. This month, the company’s iOS revenue is already up by 150% year-over-year, with YouTube already raking in $12 million so far, the report says.
Previously, YouTube never surpassed the #3 spot, but it seems like there has been a massive surge in the number of people using the app, particularly to buy subscriptions and tip live broadcasters.
A YouTube Red subscription costs $9.99 per month. For this price, you get ad-free YouTube as well as the ability to exit the app and have the audio playing in the background. The revenue generated by YouTube doesn’t include any of the other Google services like the Play Store, YouTube Gaming etc, which makes this feat all the more impressive.
YouTube Red is only available in a handful of countries right now, but it’s an incredibly popular service wherever available and Google is contemplating a wider global rollout in the coming months. The app recently received a “Dark Mode” feature, allowing users to enjoy video content without straining their eyes.[Via TechCrunch]